Análisis de las estrategias de mercadeo educativo y su importancia en la gestión universitaria
Aspects such as globalization and the digitization of processes through which humanity has passed, generate updating and innovation in their organizational and marketing processes and strategies in organizations, in order to build greater customer satisfaction and service. Higher education organizat...
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| Main Authors: | , |
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| Format: | Article |
| Language: | Spanish |
| Published: |
2020
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| Online Access: | https://dialnet.unirioja.es/servlet/oaiart?codigo=8062195 |
| Source: | Revista Ratio Juris, ISSN 1794-6638, Vol. 15, Nº. 31, 2020, pags. 401-424 |
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