Marcas comerciales: su operatividad con otros derechos intelectuales en el contexto de la innovación
The new business model of innovation involves the joint operation of the various intellectual property rights, arising from the research and development stage to a commercial product. In this concert of rights, trademarks play a strategic role, as they allow the sustainability of a competitive advan...
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| Format: | Article |
| Language: | Spanish |
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Universidad Externado de Colombia
2011
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| Online Access: | http://dialnet.unirioja.es/servlet/oaiart?codigo=3785191 |
| Source: | Revista la propiedad inmaterial, ISSN 1657-1959, Nº. 15, 2011, pags. 31-45 |
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