Las universidades como instituciones de mercado

A reflection about the transformation that is happening in the universities is presented, which are going from educational service institutions to marketing institutions of the service itself. This situation should be analyzed by professors in their educational practices since every educational prac...

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Bibliographic Details
Main Author: Naranjo Vélez, Edilma
Format: Article
Language:Spanish
Published: Universidad de Manizales (UManizales): Centro de Investigaciones Socio-Jurídicas de la Facultad de Derecho 2010
Subjects:
Educación superior
Instituciones de educación superior
Mercadeo universitario
Empresa universitaria
Políticas educativas
Higher education
Higher education institutions
University marketing
University enterprise
Educational policies
Online Access:https://dialnet.unirioja.es/servlet/oaiart?codigo=3343280
Source:Ambiente Jurídico, ISSN 0123-9465, Nº. 12, 2010, pags. 164-187
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Las universidades como instituciones de mercado
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